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Mobile Apps


January 13, 2020


EyeQue is an app that pairs with retail devices to test vision and order new glasses. It uses a smartphone and the EyeQue miniscope on the device to perform the vision tests. The results are displayed in the same way users see their eye glasses prescription including sphere, cylinder, and axis. The app can connect to online retailers to order new glasses with the test results. The results can be stored in the cloud to be viewed whenever and wherever the user has access.



EyeQue’s main purpose is to promote the sale of the company’s eye tracking devices. Videos for the Personal Vision Tracker and VisionCheck devices explain how they can be useful, however they are not guaranteed to be accepted by eye doctors. They cost $35.00 and $69.00, and are backed by 30-day, money-back guarantees. However, users may need to check with their current eye doctors to see if paying for these devices through the app may actually save them time and money in the long run.



EyeQue explains many of its services, from the welcome video to “how it works”, through short, instructional videos. The “how it works” video makes the complex process of using the Personal Vision Tracker easy to use and understand. The app revolves around buying and using this device, offered for a one-time payment of $35.00. The 30-day, money-back guarantee shows the company believes in the effectiveness of this app and device by users.



While the EyeQue Personal Vision Tracker is well marketed and explained, it is unknown whether the services it performs and records can be used by eye doctors. The one-time price of $35.00 has a 30-day, money-back guarantee, but if users’ eye doctors can’t use EyeQue to streamline and cut costs for an eye exam, it may be an unnecessary, frivolous purchase. The VisionCheck device seems like a more accurate way to determine if a new prescription is needed. However, it is offered for $69.00.

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